Everything we buy is so sleek and, uh, manufactured. We all see the faux vintage textures, the cracks so perfectly repeated. It has been such a departure that when we do encounter something "real," we touch it, feel it with our hands and marvel at a time when there were craftsmen, and women. There wasn't one-stop shopping. Let's see, can I get the artisanal cheese, a letterpress card calligraphied to my someone special, and a white chocolate latte,... TO GO?
Contract, then expand
There is a return to fine craftsmenship. Elite retailers are investing in customized art in their stores to help you marvel and to hang out, ponder, then buy. We welcome the change. It's the ole' glimmer of actually having the sales dance. Bait me in with the glittered boat, then reel me in for the kill. It's okay. We all know the game. The cat and mouse is the true thrill of life. So, seek it out. Slow down and appreciate ambiance (at least until china reverse-engineers the letterpress).
Contract, then expand
There is a return to fine craftsmenship. Elite retailers are investing in customized art in their stores to help you marvel and to hang out, ponder, then buy. We welcome the change. It's the ole' glimmer of actually having the sales dance. Bait me in with the glittered boat, then reel me in for the kill. It's okay. We all know the game. The cat and mouse is the true thrill of life. So, seek it out. Slow down and appreciate ambiance (at least until china reverse-engineers the letterpress).